Catherine Cole

Cathy Cole ,
PhD

Professor and DEO
Marketing
Phone: 
319-335-1020

Areas of Expertise:

  • Effects of couponing on purchase and repeat purchase rates
  • Elderly adults' use of consumer information
  • Measurements and effects of knowledge and experience on consumer behavior
Categories: 
Business/Economics/Financial
Health Care
Policy
Psychological and Brain Sciences
Public Health
Social Sciences